Alameda County Fairgrounds

2005 Valley Avenue
Pleasanton, CA 94588

Directions:

From: San Francisco – Cross the Bay Bridge – Follow the sign to stay on I-580 East – When you come to I-680, go South – Take the Bernal Exit and go East (to the right when you come off the ramp) – To the Fairgrounds, turn left on Valley Avenue and enter through Gate 8 or Gate 12 – To the Off-Track Betting Facility, turn left on Valley Avenue and enter through Gate 12

From San Jose – Take I-680 North – Take the Bernal Exit and go East (to the right when you come off the ramp) – To the Fairgrounds, turn left on Valley Avenue and enter through Gate 8 or Gate 12

From Walnut Creek – Take I-680 South – Take the Bernal Exit and go East (to the right when you come off the ramp) – To the Fairgrounds, turn left on Valley Avenue and enter through Gate 8 or Gate 12 – To the Off-Track Betting Facility, turn left on Valley Avenue and enter through Gate 12

From Tracy – Take 205 West – Continue on I-580 West – Take I-680 South – Take the Bernal Exit and go East (to the right when you come off the ramp) – To the Fairgrounds, turn left on Valley Avenue and enter through Gate 8 or Gate 12

Flying:  Oakland airport is 18 miles away; San Francisco is 35 miles away.

Parking:  We suggest purchasing parking in advance. Please enter the Alameda County Fairgrounds off of Valley Avenue in Pleasanton and enter Gate 8 or 12. The Fairgrounds only accepts debit or credit cards. To streamline entering the parking gates, pre-purchase parking here https://alameda.saffire.com/p/pages/fly-fishing-general-parking1 and have your QR code ready to scan on your phone or printed.

Accommodations:

DoubleTree by Hilton Hotel Pleasanton at the Club
7050 Johnson Drive
Pleasanton, California 94588-3396
Phone: 1-925-463-8000

We have a room block reserved at DoubleTree by Hilton Hotel Pleasanton at the Club for February 25, 2026 through March 1, 2026. Booking your room is simple, just select “Book a Room” to receive your group’s preferred rate.  Since the Fly Fishing group rates are including breakfasts based on occupancy, update # of guests in rooms (by using the EDIT STAY button on the top banner to add # of guest, and hit UPDATE Button) while inputting information; therefore, the rate will be populated correctly.
Children who over 5 years old should be considered an adult so the rates will be updated automatically to include additional breakfasts. Children under 5 will eat free at the hotel with adult companion.

GROUP ROOM RATES:
Wed 02/25
Single/Double: $175.00 / Triple: $185.00 / Quad: $195.00
Thur 02/26 – Sun 03/01
Single/Double: $147.00 / Triple: $157.00 / Quad: $167.00

Room Rate Includes:
* Full American Breakfast Buffet based on occupancy
* Complimentary WIFI in all guest rooms
* Access to Bay Club Fitness Center (adjacent to the hotel)
* Complimentary Parking

The group room rate will be available until Wednesday, February 10, 2026 or until the group block is sold-out, whichever comes first.

Request the special Show rate using Group Code:  FLY, or Group Name:  FLY FISHING SHOW 2026 when making reservations. Click HERE, to book at the special show rates online.

The hotel did reinstate Shuttle Services for Fly Fishing Staff and Guests between Hotel and Fairground starting on Wednesday the February 21st to Sunday February 25th. The shuttle is running on hourly basis from 7:00AM to 7:00PM except for Friday which will be extended little longer due to the show/film at Fairground. The Shuttle Services is on 1st come 1st served basis and required to sign up in advance to reserve seats.

Booking web page address is:https://www.hilton.com/en/attend-my-event/plepcdt-fly-04f2fc36-f9ed-4c9c-abf1-8ff497c02194/

Official Fly Fishing Show information to book your hotel will be extended from info@flyfishingshow.com and/or posted on The Fly Fishing Show website, www.flyfishingshow.com when it becomes available. Please use only the phone numbers and website links the Show provides. Please be advised other “hotel booking scalpers” are misrepresenting themselves calling customers. Please do not book through these scalpers to avoid problems or overpayment. Thank you and look for additional information to follow soon.

A Note from the Director:  

Thank you for joining us at the 2025 Fly Fishing Shows! On behalf of our entire team, I want to extend my heartfelt thanks for attending the 2025 Fly Fishing Shows. Your presence, passion, and enthusiasm helped make this year’s events some of the most memorable yet.

Whether you joined us to discover the latest gear, learn from expert anglers, connect with fellow enthusiasts, or simply share your love of fly fishing, we hope the shows inspired you as much as they inspired us. It’s your support that keeps the spirit of fly fishing alive and thriving.

We’re incredibly grateful for your continued involvement and look forward to seeing you on the water—or at the next show in Pleasanton, CA: Feb 27-March 1.

Tight Lines,

—Ben Furimsky and The Fly Fishing Show Family